Advertising expenditure in Romania 2017-2024

Published by Statista Research Department, Oct 11, 2024

Romania's advertising expenditure was estimated to reach 762 million euros in 2024. The television and OOH (outdoor) have registered the largest growth, over 10 percent, partly due to Euro 2024 and the Olympics, while the print continued its decline by 10 percent. The largest advertising medium in Romania was television accounting for over half of advertisement spending.

Spending on advertising in Romania from 2017 to 2024 (in million euros)

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Release date

June 2024

Region

Romania

Survey time period

2017 to 2023

Supplementary notes

*Forecast.

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Overview

7

Key markets

8

Traditional advertising

6

Digital advertising

7

Industries

5

Advertisers

7

Agencies

6

Prices

4

Further related statistics

1

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